Saturday, March 15, 2008

Omniture Summit 2008: Mecca of Online Marketing Professionals Concluded

March 2008 would be a significant month for the Internet marketing professionals worldwide. Omniture Summit 2008 was concluded in Salt Lake City on the 7’Th of March and the event has seen overwhelmed response from Web analytics and online marketing professionals. It was a huge gathering of nearly 2000 customers from industry leaders in various sectors like financial services, travel, retail, automotive, media etc.

The event was full of delegates from different industry leaders like GM, Kelly Services, HP, Microsoft, Bentley, Think jobs.com, Napster, TNT, Deutsche bank, Healtholgy, Xerox, CNN, Redcats, Pepsi, Avis etc. and HP was the hardware sponsor of this online marketing professional’s great event.

Seven-time Tour de France champion Lance Armstrong and marketing author and thought-leader Seth Godin were the eminent speakers for these customers. The event was a huge success in which Omniture revealed its integrated marketing suite of products for online marketers with the release of SiteCatalyst 14, SearchCenter 3 and Omniture Test&Target.

According to the attendees, the presentations were helpful and informative, the networking opportunities were invaluable, and Omniture showed they really know how to cater to their customers and put on a first-class event.

Furthermore, at Omniture Summit, the company announced the addition of Adobe Systems and Baidu.com to the company's Omniture Genesis Network of partners.

So, from a period of 4’Th March 2008 to 7’Th March 2008, the Salt Lake City, Utah, USA, was confronting 30 % of the world’s online marketing spend gathering which was represented by 2000 marketing professionals.

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